Abby Z Designs
Abby Z Designs
Abby Z Designs
Circle City Strength
Circle City Strength
Circle City Strength is a powerlifting gym where passion meets community in Indianapolis. Their commitment to running top-tier powerlifting meets inspired a full creative refresh, covering promotional materials, social media, merchandise, and event branding.
Circle City Strength is a powerlifting gym where passion meets community in Indianapolis. Their commitment to running top-tier powerlifting meets inspired a full creative refresh, covering promotional materials, social media, merchandise, and event branding.
Circle City Strength is a powerlifting gym where passion meets community in Indianapolis. Their commitment to running top-tier powerlifting meets inspired a full creative refresh, covering promotional materials, social media, merchandise, and event branding.
Client:
Circle City Strength
Services:
Branding
Social Media Design
Apparel Design
The identity created fuses strength, unity, and local pride. A central flame nods to the Indiana state flag and the fire athletes bring to the platform, while circular forms emphasize community and inclusivity.
To match their growing influence, I developed a refreshed brand identity and social media presence that highlights their community, energizes their events, and extends their impact beyond the gym.
